Course Description:
This isn’t just theory. It’s the playbook for turning passion into profit. From building the right mindset, portfolio and niche to mastering branding, pricing, contracts and client management, this course gives you the tools to run your creativity like a real business. By the end, you’ll know how to pitch, network, manage your finances, build a winning team and position yourself to evolve and dominate the creative industry.
Day 1
• Introduction to the Business of Creativity
• Building a Business Mindset
• Invest In Yourself and Craft
• Building a Portfolio
• Niche Building (Why & How to Build a Niche)
• Branding, Marketing & Positioning
• The Power of social media
Day 2
• Pricing & Packages ( How to price )
• Contracts, Working with Brands, Artists & Agencies
• Legal Essentials: Licensing, Usage Rights, Negotiation Basics
• Client Management
• Financial Management
• Pitching & Communication Skills
• Networking & Relationship Building
• Time & Productivity Management
• Building a Team
• Evolve & Diversify
• Graduation
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